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New Product Development - Concepts And Cases
New Product Development - Concepts And Cases
 
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Publisher : Icfai/Hydrabad/Direct
ISBN# : 81-314-0315-7
Pages : 264
Price :INR 425
Offer Price:INR 378
 
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Book Description
One of the compulsions of a competitive market is the need to innovate and churn out new products. Besides competition, the customers also contribute significantly, as they are always looking out for better products. Adapting existing technologies and app
 
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