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Brand Communication: Contemporary Approaches
Brand Communication: Contemporary Approaches
 
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Publisher : Icfai/Hyderabad/Direct
ISBN# : 81-314-0780-2
Pages : 244
Price :INR 425
Offer Price:INR 378
 
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Book Description
Brand communication is a process of making a brand known to the customers. A brand does not have proper value, if it is not communicated properly to its intended customers. In this genre of cut-throat competition, brand communication is getting high impor
 
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