Shopping Cart : 0 Items
 
Home    Books    Strategy Maps
Strategy Maps
Strategy Maps
 
Write a Review
Author : Robert S. Kaplan And David P. Norton
Publisher : Hbs Press
ISBN# : 978-1-59139-134-0
Pages : 454
Price :INR 2363
Offer Price:INR 2103
 
Out of Stock - On Order
Buy
 
Book Description
More than 75 percent of the average firm's market value if derived from intangible assets that traditional financial metrics don't capture. Arguing that firms can't manage what they can't measure, Robert S. Kaplan and David P. Norton introduced a revolutionary performance measurement system called the Balanced Scorecard to enable companies to quantify critical intangibles such as people, information, and culture.
 
DISCLAIMER
  • The book summary and image may vary as per the binding and edition available of the same title.
  • Book reviews are added by registered customers. They need not necessarily have read or bought the book.
  • These books are not available for reading online from this website or for free download in PDF or ebook format.
  • Price can change or vary due to reprinting, price change by publisher or sourcing cost change for imported books.
  • The presently available edition will only be supplied at the present best possible price.