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100 Great Sales Ideas: From Leading Companies Around The Wor...
100 Great Sales Ideas: From Leading Companies Around The World
 
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Author : Patrick Forsyth
Publisher : Maverick Business
ISBN# : 978-81-89632-33-5
Pages : 232
Price :INR 150
Offer Price:INR 134
 
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Book Description
Selling – the personal interaction between buyer and seller – is a key part of the overall marketing process. However much interest other marketing has generated, selling must convert that interest and turn it into action to buy. In today’s market a key issue is to differentiate, to ensure your approach sets you apart from competition.Selling success can be made more certain if you adopt an active approach, understand the way it works, and deploy the right techniques in the right way. This book will help you achieve that success by providing a resource to assist the continuous process of analysis and review that is necessary to create sales excellence. 100 Great Sales Ideas is a book to dip into rather than read all in one sitting. The book contain 100 self contained sales ideas from companies as varied as Raffles Hotel (Singapore), Sony and Amazon, with observations from Cathay Pacific Airways and Waterstone’s bookshops, among others. As the author, Patrick Forsyth, States: “One new idea may take you a step forward in terms of results and customer satisfaction; a steady stream of them will secure your future.
 
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