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Buy*in: Saving Your Good Idea From Getting Shot Down...
Buy*in: Saving Your Good Idea From Getting Shot Down
 
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Author : John P Kotter & Lorne A Whitehead
Publisher : Harvard Business Review
ISBN# : 978-1-4221-5729-9
Pages : 192
Price :INR 495
Offer Price:INR 441
 
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Book Description
You believe in a good idea. You know it could make a crucial difference for you, your organization, your community. You present it, hoping for enthusiastic support. Instead, you get confounding questions, inane comments, and verbal bullets. Before you know what`s hit you, your idea is dead, shot down. In Buy-In, they reveal how to protect good ideas and win the support needed to deliver valuable results. Smart, practical, and brimming with useful advice, Buy-In equips you to anticipate attacks and turn them to your advantage-so your good idea survives to make a positive change.
 
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