Shopping Cart : 0 Items
 
Home    Books    Understanding Michael Porter : The essential Guide to Competition and Strategy
Understanding Michael Porter : The essential Guide to Compet...
Understanding Michael Porter : The essential Guide to Competition and Strategy
 
Write a Review
Author : Joan Magretta
Publisher : Harvard Business Review
ISBN# : 9781422160596
Pages : 208
Price :INR 795
Offer Price:INR 708
 
Buy
 
Book Description
Competitive advantage. The value chain. Five forces. Industry structure. Differentiation. Relative cost. If you want to understand how companies achieve and sustain competitive success, Michael Porter’s frameworks are the foundation. But while everyone in business may know Porter’s name, many managers misunderstand and misuse his concepts. The Essential Michael Porter sets the record straight, providing the first concise, accessible summary of Porter’s revolutionary thinking. Written with Porter’s full cooperation by Joan Magretta, his former editor at Harvard Business Review, this new book delivers fresh, clear examples to illustrate and update Porter’s ideas. Magretta uses her wide-ranging business experience to translate Porter’s powerful insights into practice and to correct the most common misconceptions about them — for instance, that competition is about being unique, not being the best; that it is a contest over profits, not a battle between rivals; that strategy is about choosing to make some customers unhappy, not being all things to all customers. An added feature is an original Q&A with Porter himself, which includes answers to managers’ FAQs. Eminently readable, this book will enable every manager in your organization to grasp Porter’s ideas — and swiftly deploy them to drive your company’s success.
 
DISCLAIMER
  • The book summary and image may vary as per the binding and edition available of the same title.
  • Book reviews are added by registered customers. They need not necessarily have read or bought the book.
  • These books are not available for reading online from this website or for free download in PDF or ebook format.
  • Price can change or vary due to reprinting, price change by publisher or sourcing cost change for imported books.
  • The presently available edition will only be supplied at the present best possible price.
Hot Sellers
  • Exit West
    INR 599
    INR 533
  • The Land of Stories: The Wishi...
    INR 499
    INR 444
  • How the BJP wins: Inside India...
    INR 399
    INR 355
  • Good Night Stories for Rebel Girls
    INR 799
    INR 711
  • How India Sees the World: Kaut...
    INR 599
    INR 533
  • The Greatest Urdu Stories Ever Told
    INR 699
    INR 622
  • The World’s Worst Children - 2
    INR 599
    INR 533
  • Remnants of a Separation: A Hi...
    INR 799
    INR 711
  • The Golden House
    INR 699
    INR 622
  • National Geographic Kids Alman...
    INR 699
    INR 622
  • The Ministry of Utmost Happiness
    INR 599
    INR 533
  • I Do What I Do
    INR 699
    INR 622
  • A Legacy of Spies
    INR 599
    INR 533
  • Alex Rider 11: Never Say Die
    INR 399
    INR 355
  • Evolving with Subramanian Swam...
    INR 699
    INR 622