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Home    Books    The $10 Trillion Prize : Captivating The Newly Affluent in China And India
The $10 Trillion Prize : Captivating The Newly Affluent in C...
The $10 Trillion Prize : Captivating The Newly Affluent in China And India
 
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Author : Michael J Silverstein / Abheek Singhi / Carol Liao/ David Michael
Publisher : Harvard Business
ISBN# : 9781422187050
Pages : 310
Price :INR 995
Offer Price:INR 886
 
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Book Description
You've heard of the burgeoning consumer markets in China and India that are driving the world economy. But do you know enough about these new consumers to convert them into customers?
 
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