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Managing Global Innovation : Frameworks For Integrating Capa...
Managing Global Innovation : Frameworks For Integrating Capabilities Around The World
 
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Author : Yves L Doz / Keeley Wilson
Publisher : Harvard Business Review
ISBN# : 9781422125892
Pages : 249
Price :INR 1250
Offer Price:INR 1113
 
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Book Description
In todays global economy, it would be short-sighted to rely solely on local resources for new-product innovations. Instead, knowledge and activity critical to innovation most likely lie outside your companys home territories-sometimes far outside. And this distance makes it harder than ever to obtain and integrate these resources, eating away at your competitive edge.
 
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