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Redefining Global Strategy: Crossing Borders In A World Wher...
Redefining Global Strategy: Crossing Borders In A World Where Differences Still Matter
 
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Author : Pankaj Ghemawat
Publisher : Harvard Business School Press
ISBN# : 978-1-59139-866-0
Pages : 257
Price :INR 695
Offer Price:INR 619
 
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Book Description
Redefining Global Strategy, by professor and strategy consultant Pankaj Ghemawat, offers a reality-based view of globalization-and practical tools to help your business cross borders profitably. Countering the conventional wisdom about globalization, Ghemawat argues that the world is actually "semiglobalized." Through accessible, fact-driven analysis, he explains how the global business environment is defined by the differences that arise at borders. By providing strategic tools and a step-by-step approach for profiting from the international economy, Redefining Global Strategy can help your business make the most of our semiglobalized world.
 
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5 year ago
This one is good.