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The Fundamentals Of Fashion Design
The Fundamentals Of Fashion Design
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Author : Richard Sorger
Publisher : Om Books
ISBN# : 9782940373390
Price :INR 895
Offer Price:INR 797
This book available on request
Book Description

The Fundamentals of Fashion Design offers an illustrated introduction to the key elements of fashion design from the initial concept of a fashion idea through to realising it in 3D form. From research to design, different types of fabrics and their properties, machinery and methods of construction are all examined. How a fashion collection is formed, whom it is designed for and how it is promoted are all discussed within the book. The final chapter gives an insight into the various jobs that are part of the fashion industry. It includes interviews with designers, stylists, photographers, buyers and agents. The Fundamentals of Fashion Design is packed with varied examples of work by talented designers and other creative people who work in the fashion industry, used to illustrate the no-nonsense text and to inspire you

About The Author:

Richard Sorger studied fashion at Middlesex Polytechnic. He has run his own womenswear line, and his clients included Kirsten Dunst and Bjork. He is currently developing a range of embellished pieces, and teaches at Middlesex University. Both live in London, UK.

Jenny Udale is a fashion and printed textile designer. A lecturer in fashion at the Universities of Kingston, Middlesex, and Ravensbourne, Kent, she is the author of "The Fundamentals of Fashion Design." She lives in the UK.

Table Of Contents:

How to get the most out of this book 06
Introduction 08
Research and Design
Are you fashionable? 12
Know your subject 14
Starting your research 16
Choosing a concept 18
Sources of research 20
The research book 22
Mood-, theme- and storyboards 26
Designing 28
Ideal bodies 30
Silhouette 34
Proportion and line 40
God is in the details 42
Fabric, colour and texture 44
Rendering your ideas 48
Portfolios 54
Fabrics and Techniques
Fabric 58
Natural fibres 60
Man-made fibres 64
Synthetic fibres 66
Developments in fabric 68
Yarn production 69
Fabric construction 70
Surface treatments 78
Fabric and yarn trade shows 86
Tools and machinery 90
Construction techniques 94
Draping on the mannequin 104
Developing a Collection
Who are you designingfor? 110
Genre 116
Types of garment 118
Putting together a collection 126
Showing a collection 130
Promoting a collection 137
Branding 138
The Fashion Machine
Interviews with...
Marios Schwab 146
Meadham & Kirchhoff 148
Boudicca 150
Jamie OHare 151
Winni Lok 152
Michele Manz 154
Yeda Yun 155
Caroline Weller 156
Nancy Stannard 157
Alistair Scott 158
Kay Barron 159
Richard Gray 160
Grace Woodward 162
Ruud Van Der Peijl 164
Internships 165
Conclusion 166
Bibliography and Further Resources 168
Credits 170
Index 172
Acknowledgements 176

Special Features:

Fundamentals of Fashion Design


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