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Motivating Your Audience - Speaking To The Heart
Motivating Your Audience - Speaking To The Heart
 
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Author : Mccarty
Publisher : Allyn & Bacon
ISBN# : 9780205268948
Pages : 164
Price :INR 902
Offer Price:INR 803
 
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Book Description

From the Publisher

Corporations and associations spend millions each year on professional speakers who can move people from where they are to where they could be. Through motivational speeches, speakers reinforce audience values by addressing peoples emotions. To persuade, a speaker must also add logic and evidence. Narrative, humor, metaphor, poetry, and even music help speakers achieve their goals. This book offers a recipe for creating speeches that connect with audiences, motivating and persuading and remain in the audiences hearts and minds. "Speak to the heart," says author Hanoch McCarty. "Find what is at the core of your audiences concerns. Keep your eyes and ears tuned to finding out those central, most important feelings, concerns, issues, or values and speak to them directly. That is the key, the foundation, the secret to the art of motivational speaking."



Editorial Reviews -

Motivating Your Audience

From the Publisher

Corporations and associations spend millions each year on professional speakers who can move people from where they are to where they could be. Through motivational speeches, speakers reinforce audience values by addressing peoples emotions. To persuade, a speaker must also add logic and evidence. Narrative, humor, metaphor, poetry, and even music help speakers achieve their goals. This book offers a recipe for creating speeches that connect with audiences, motivating and persuading and remain in the audiences hearts and minds. "Speak to the heart," says author Hanoch McCarty. "Find what is at the core of your audiences concerns. Keep your eyes and ears tuned to finding out those central, most important feelings, concerns, issues, or values and speak to them directly. That is the key, the foundation, the secret to the art of motivational speaking."

Features -

Motivating Your Audience

  • Table of Contents

Table of Contents

  • AcknowledgementsCh. 1Introduction1Ch. 2How Did I Get into This in the First Place?12Ch. 3What Motivates People?37Ch. 4What Is a Motivational Speech?67Ch. 5Preparing Yourself to Motivate Others77Ch. 6Owning the Space103Ch. 7Motivating through the Power of the Story126Ch. 8Speaking from Your Heart: Intentionality148

    Synopsis

    Corporations and associations spend millions each year on professional speakers who can move people from where they are to where they could be. Through motivational speeches, speakers reinforce audience values by addressing peoples emotions. To persuade, a speaker must also add logic and evidence. Narrative, humor, metaphor, poetry, and even music help speakers achieve their goals. This book offers a recipe for creating speeches that connect with audiences, motivating and persuading and remain in the audiences hearts and minds. "Speak to the heart," says author Hanoch McCarty. "Find what is at the core of your audiences concerns. Keep your eyes and ears tuned to finding out those central, most important feelings, concerns, issues, or values and speak to them directly. That is the key, the foundation, the secret to the art of motivational speaking."


    About Author:

    Biography

    Hanoch McCarty Ed.D. is co-author of the New York Times Bestseller, A 4th Course of Chicken Soup for the Soul and a number of other popular books on kindness, self-esteem, and human behavior. He served for nearly twenty years as a professor at Cleveland State University in Ohio. He is also a nationally recognized and very popular motivational speaker on employee motivation, maximizing productivity, and on balancing the pressures of work life and home life. A long-time member of the National Speakers Association, his presentation, The Hidden Power of Kindness in the Workplace, is receiving rave reviews from his clients who include Fortune 500 companies, government

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