Everything Is Obvious : Once You Know The Answer

Sociologist Duncan Watts explains in this provocative book that the explanations we give for the outcomes that we observe in life-explanations that seem obvious once we know the answer- are less useful than they seem. Watts shows how commonsense reasoning and history conspire to mislead us into thinking that we understand more about the world of human behaviour than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry.