A To B

Adversity comes in all shapes and sizes. Why do many people and organizations succumb to adverse situations and only a few rise above them? In A to B Hersh Bhardwaj uses the power of storytelling to move from adversity to breakthrough. Combining the ancient wisdom of 1001 Arabian nights and popular psychology the book provides a roadmap to turnaround any situation.

How does Scheherazade the Arabian princess survive for 1001 nights by telling captivating stories to Shahryar the ruthless king? Knowing fully well that the earlier queens haven't survived a single night why did she volunteer to spend one night with the King? How did she maintain her calm in the face of adversity? And most importantly how did she manage to not only survive but also cured the King of his euphoria and lived happily ever after? The book answers these and many other questions as it unravels the complex path from A to B.